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FHM
For Him Magazine (FHM)
Categories Men's lifestyle
Frequency Monthly
First issue 1985
Company Bauer Media
Country  UK (origin)
Language Various
Website www.fhm.com

FHM, originally published as For Him Magazine, is an international monthly men's lifestyle magazine.

Contents

History

The magazine began publication in 1985 in the United Kingdom under the name For Him and changed its title to FHM in 1994 when Emap Consumer Media bought the magazine, although the full For Him Magazine continues to be printed on the spine of each issue. Founded by Chris Astridge, the magazine was a predominantly fashion-based publication distributed through high street men's fashion outlets.

Circulation expanded to newsagents as a quarterly by the spring of 1987. After the emergence of James Brown's Loaded magazine (regarded as the blueprint for the lad's mag genre), For Him Magazine firmed up its editorial approach to compete with the expanding market and introduced a sports supplement. It then went monthly and changed its name to FHM. It subsequently dominated the men's market and began to expand internationally.

The magazine is printed on high quality glossy paper and the photography is of high technical quality. FHM became one of the best-selling magazines in Britain during the mid to late 1990s, selling more than 700,000 copies per month by 1999.

FHM was sold as part of the publishing company sale, from EMAP to Bauer Publishing in February 2008.

FHM 100 Sexiest Women In The World

Dates of magazine issues, winners, ages of winners at the time of selection, and pertinent comments are listed below.

Year Choice Age Notes
1995 Claudia Schiffer   25
1996 Gillian Anderson   28
1997 Teri Hatcher   33
1998 Jenny McCarthy   26
1999 Sarah Michelle Gellar   22
2000 Jennifer Lopez   31 First of two awards
2001 Jennifer Lopez   32 Second win.
2002 Anna Kournikova   21 Youngest person to win the title.
2003 Halle Berry   37 Oldest person to win the title.
2004 Britney Spears   23
2005 Kelly Brook   26
2006 Keira Knightley   21 Youngest person to win the title
2007 Jessica Alba   26
2008 Megan Fox   22
2009 Cheryl Cole   26

FHM in other countries

As of November 2009, FHM International publishes 29 editions per month, including editions in Australia, Bulgaria, China, Croatia, Czech Republic, Estonia, France, Germany, Hungary, India, Indonesia, Israel, Latvia, Lithuania, Malaysia, The Netherlands, Norway, the Philippines, Portugal, Romania, Russia, Singapore, Slovenia, South Africa, Spain, Taiwan, Thailand, Turkey, the United Kingdom and the United States[1]:

Americas

There is currently no printed edition of FHM published in Americas. The magazine is only available online on the web and is published from USA.

Europe

France

The French edition of FHM is published since 1999 by Mondadori France in Paris. Its chief-editor is Lomig Guillo.

Germany

The German edition of FHM is published by Mitte Editionen GmbH in Berlin.

Lithuania

The Lithuanian edition of FHM is published by Leidykla Lilita.

Norway

The Norwegian edition of FHM is published by Bonnier Media AS in Oslo.

Portugal

The Portuguese edition of FHM is published by Edimpresa, the publishing arm of the Impresa media group.

Russia

Story in Moskovskaya Pravda daily referred to FHM Россия scandal
History

The Russian edition of FHM is published since 2001 in Moscow; since 2007 by Rodionov Publishing House. Its publisher was Evgeny Dodolev. He had showed that operating a periodical in Russia was much easier without the burden of Western libel laws.

Controversy

In July 2008 issue Dodolev had published nude pictures of five FHM Russia's employees including his own secretary, Chief marketing officer, VP of Event Departament, Executive Culture Director and Head Editor of the magazine. This story referred to a new cost reduction and mocked some methods of budget cutting in Publishing company. FHM Russia employees were never paid for acting as nude models.

The issue had huge coverage in Russian media[2][3]. The magazine's website was even briefly closed, but has since re-opened. Some of heroines had better job offers and left the organization. Former Head Editor Anna Perova had taken proposal and became Editor in Chief of one of the oldest Russian magazine Krestyanka. The other heroine has been Personal Assistant to Mikhail Leontyev since 2009.

Editors

The publication has record-breaking numbers of Editors in Chief: five during two years only (2007-2009).

Serbia

The Serbian edition of FHM was published by Color Press Group. Started in 2007, instead of globally known celebrities, the magazine mostly relies on local personalities (actresses, TV presenters, singers, socialites, sportswomen etc.) for spreads and articles such as Aleksandra Jeftanović, Ivana Stamenković Sindi, Ena Popov, Sunčica Travica, Kalina Kovačević, Miranda Viđak, Vojislava Lukić, etc. It is no longer published there under licence by FHM International.

Spain

The Spanish edition of FHM is published by Focus Ediciones.

Africa

The South African edition of FHM is published by Uppercase Media. The Editor is Hagan Engler.

Asia

The Chinese edition of FHM is published since May 2004 by Trends Magazines in Beijing.

The Indian edition of FHM is published by Next Gen publishing Limited.

The Indonesian edition of FHM is published by MRA printed media.

The Philippine edition of FHM is printed by Summit Media. Its current editor-in-chief is Allan Madrilejos. It runs its own website and every year celebrates along with the world, the FHM's 100 Sexiest Women.

With an estimated readership of over 1.2 million readers, FHM Philippines is one of the largest read glossy magazine in the Philippines with a readership that surpasses the local broadsheets[citation needed].
FHM Philippines was also the first Philippine magazine to breach the 100,000 copy print barrier and currently holds the highest print-run record of 165,000 copies printed[citation needed].
It boosted the careers of then starting local celebrities such as Katrina Halili, Ehra Madrigal and Iwa Moto, Angel Locsin, Cristine Reyes, as they graced the covers of the mag which became best-sellers[citation needed].

The Singaporean edition of FHM is published by MediaCorp Publishing Pte Ltd.

The Thai edition of FHM is published by Inspire Entertainment.

Oceania

The Australian edition of FHM is published by ACP Magazines. It has an average circulation of 58,000, with a readership of 300,000. The editor is Guy Mosel.

See also

References

External links





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